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Lead Spy Privacy Policy

Last updated: June 19, 2025

1. Who We Are

Lead Spy, Inc. (“Lead Spy,” “we,” “our,” or “us”) provides software that helps businesses identify otherwise anonymous website visitors and enrich those identities with contact and firmographic data. We are headquartered in the United States and serve customers worldwide.

2. Scope of This Policy

This Privacy Policy explains how we collect, use, disclose, and secure Personal Data when you:

  • Visit any website that we own or operate (collectively, the “Site”);
  • Use our pixel, SDK, APIs, or related services (the “Services”); or
  • Interact with us by email, phone, or social media.

3. Information We Collect

Website & Device Data

Examples: IP address, pages viewed, timestamps, browser type, device identifiers, cookie IDs

Source: Your device via our pixel

Enriched Identity Data

Examples: Name, job title, employer, work email, phone number, LinkedIn profile, firmographics (industry, revenue, employee count)

Source: Third-party data partners, public records, licensed databases

Account & Billing Data

Examples: Name, business email, address, payment details

Source: Directly from customers

Communications Data

Examples: Support queries, marketing preferences, testimonials

Source: Directly from you

4. Cookies & Similar Technologies

We use first- and third-party cookies, pixels, and local storage to:

  • Recognize returning browsers;
  • Attribute website traffic to marketing campaigns;
  • Deliver and measure advertising on third-party platforms.

You may restrict cookies via browser settings; however, core functionality may be limited.

5. How We Use Personal Data

Provide & Improve the Services – deploy visitor-reveal technology, enrich data sets, and refine matching algorithms.

Customer Support – respond to inquiries, troubleshoot issues, and send service notifications.

Marketing & Advertising – send product updates, event invites, and display targeted ads (with opt-out options).

Analytics & Research – aggregate and de-identify data to understand usage trends.

Legal & Compliance – enforce our Terms of Service, prevent fraud, and comply with applicable laws.

6. Legal Bases for Processing (EEA/UK)

We rely on one or more of the following:

  • Legitimate Interests – delivering and improving our B2B Services;
  • Consent – where required for marketing cookies or emails;
  • Contract – processing necessary to perform agreements with customers;
  • Legal Obligation – responding to lawful requests.

7. How We Share Data

Customers & Their Processors – Provide enriched visitor identities for remarketing and outreach.

Service Providers – Hosting, customer support, billing, analytics. Bound by confidentiality and security obligations.

Advertising Networks – Serve or suppress ads to relevant audiences (hashed identifiers where possible).

Legal / Safety – Fulfil lawful requests, protect rights, investigate misuse.

Corporate Transactions – In connection with mergers, acquisitions, or asset sales (with notice).

We do not sell Personal Data for monetary consideration.

8. International Transfers

We operate globally and may transfer Personal Data to countries outside your jurisdiction, including the United States. All transfers comply with applicable safeguards (e.g., Standard Contractual Clauses, Data Privacy Framework).

9. Data Retention

We keep Personal Data only as long as necessary for the purposes described above, or as required by law and contractual obligations. Match logs are typically retained for 24 months, after which they are deleted or anonymized.

10. Security

We employ industry-standard administrative, technical, and physical safeguards:

  • TLS 1.2+ encryption in transit;
  • AES-256 encryption at rest;
  • SOC 2 Type II and ISO 27001-aligned controls;
  • Access least-privilege & multi-factor authentication.

No method of transmission or storage is 100% secure; we cannot guarantee absolute security.

11. Your Privacy Rights

Depending on your location, you may have rights to:

  • Access or receive a copy of your data;
  • Correct inaccurate data;
  • Delete or restrict processing;
  • Opt out of targeted advertising, profiling, or sales;
  • Port data to another controller;
  • Withdraw consent (where processing is consent-based).

Submit requests by email (see Section 13). We will verify your identity and respond within statutory deadlines.

12. Children’s Privacy

Lead Spy is a B2B service not directed to children under 16. We do not knowingly collect Personal Data from children. If you believe we have done so, please contact us for prompt deletion.

13. Contact Us

Lead Spy, Inc.
1234 Innovation Way, Austin, TX 78701, USA
privacy@leadspy.ai • +1 (512) 555-0199

14. Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be posted on this page and, where appropriate, notified via email or in-app message. Your continued use of the Services after the effective date constitutes acceptance of the revised Policy.